Breakout Media

Breakout Media

by | Sep 2, 2022

Breakout Media

 

Joining the Breakout Media team as a Content Marketing Executive was a valuable experience which I thoroughly enjoyed. I liaised with the Creative team, aiding them with blog posts, graphics and social media management. I was able to develop the skills that I have learnt through my time at university and apply them to a working environment. 

Posts Written

4 Reasons Why Your Social Media Marketing Isn’t Working

Not All Content Is Good Content

Black Hat SEO Is Not A Magic Trick

The Benefits of Video

4 Common SEO Mistakes To Avoid

Your PPC Questions Answered

How Inclusive and Accessible Is Your Marketing Strategy? 

 

Social Media Graphics

Fashion, Retail & Enterprise Branding

Fashion, Retail & Enterprise Branding

by | Nov 2, 2021

Fashion, Retail & Enterprise Branding

 

Whilst I was at  University, I managed the course’s Instagram account during the 2019/2020 academic year. This included: creating a logo and branding the account, sharing students’ work from both levels of the Foundation Degree, interviewing current students about their placements, researching and creating artist inspiration posts, interviewing industry professionals and alumni, and sharing tips and tricks of the most used software and assisting the course tutor with any print materials.

The examples below are: the Brand Showcase exhibition poster, the Virtual Degree Show post and the Fashion Film Night Sneak Peak Preview video.

 

Instagram Account
Lucy & Yak X Kirath Ghundoo

Lucy & Yak X Kirath Ghundoo

by | Nov 1, 2021

Lucy & Yak X Kirath Ghundoo

 

For my final major project, I decided to create a proposed collaboration between Lucy & Yak, one of my favourite clothing brands and Kirath Ghundoo, a surface pattern designer who had come to the University for an industry talk within my final year. Within my work you will find previous brand collaboration research, brand research into Lucy & Yak including where they sit in the market level, price comparisons and the customer profile. The final outcome consisted off: two proposed range plans with a curated pattern, a marketing plan explaining how the collection will launch and final packaging items which included a swing tag, returns slip, sari bag, paper bag packaging and biogradeable packaging.

Blurred: Research Magazine
Brand Feedback

Final Outcomes

Marketing Plan Examples

Print Preview

Lucy & Yak Instagram Grid

Story Promotion

Magazine Advert

Collab Facebook Logo

Spring Summer Marketing Leaflet

YouTube Video Example

Student Discount Promotion

Website Collection Preview

Final Packaging

Seven Bridges Journal

Seven Bridges Journal

by | Dec 18, 2020

Seven Bridges Journal

 

The Seven Bridges Journal is a peer-reviewed journal that provides an academic platform for students to publish research in their field. I contributed to Volume 8 (2020) whilst in my last year of studying for FdA in Fashion, Retail & Enterprise. The article that I wrote explores how the fashion industry was adapting to the needs and wants of the ethical consumer.

C Cups & Teacups

C Cups & Teacups

by | May 29, 2020

C Cups & Teacups 

 

As part of Ellie’s final major project, she created her own podcast that was published on Spotify. Ellie asked me to design a logo that she could use for her podcast. After many draft edits, I created this logo for her. I really enjoyed using my Adobe Photoshop and Illustrator skills to create something fresh for someone else. The logo has been used on the first eight episodes of her podcast, which can be listened to on Spotify.